Dickie Pride

Dickie Pride (born Richard Charles Kneller; 21 October 1941 – 26 March 1969) was an English singer. He was one of Larry Parnes' stable of Rock and roll stars, who did not achieve the same successful career as some of his contemporaries.

Early life Pride was born on 21 October 1941, at 74 Parchmore Road, Thornton Heath, Surrey, now in Croydon. He attended John Newnham Secondary School in Addington before visiting the Royal School of Church Music in Croydon, where a career as an opera singer was suggested. Later on, Pride was a member of a skiffle group, the Semi-Tones. In late 1958, Russ Conway heard him performing at the Castle Public House in Tooting, South London. Conway recommended him to Larry Parnes, who immediately signed him. He also performed in 'The Big Beat Show' at Southend with Marty Wilde, Billy Fury, Terry Dene, Johnny Gentle, Duffy Power and Sally Kelly. However, the commercial performance of most of Pride's recordings was far below expectations. The only Pride single that ever made it into the Top 40 in the UK Singles Chart, "Primrose Lane", appeared in October 1959 for only one week at No. 28.

Television producer Jack Good had seen Pride sing in Southend. The first edition of Good's rock and roll TV show Wham!, shown on ABC Weekend TV in April 1960, included Pride. called Pride Without Prejudice. Pride always had an interest in jazz and traditional pop, so he was keen to finally do an album of his own. But the record sold poorly, and Pride was later dropped by Parnes and Columbia. He later formed two other groups. The first was The Guv'ners in 1963, with Nelson Keane and Bobby Shafto. They were signed to Piccadilly Records, a subsidiary of Pye Records, and released a single, "Let's Make a Habit of This", with "The Kissing Had to Stop" as a B-side. It failed to chart, and the band split up after Shafto was injured in a car accident in June 1963.

Personal life In his early years, Pride was in a relationship with a local girl named Mandy Atkinson. Their romance lasted until Pride was signed to Larry Parnes. In 1959, Pride's misbehaviour got him in trouble with the law for stealing a car, for which he was put on probation. Three years later on 11 May 1965, she gave birth to their son Richard Ludt, at the Weir Maternity Hospital in Central London. Due to Pride's musical frustrations and their experiments with drugs, the marriage fell apart. Shortly after they divorced, Patricia had custody of their son. She then remarried and emigrated to the United States.

Richard committed suicide on 10 October 2011, aged 46. Patricia died from complications of Alzheimer's disease at the age of 72, on 11 April 2014.

Pride moved back home to live with his mother and sister, Anne. His heroin addiction got worse over time, from visiting the various jazz clubs in London. In 1967, he was submitted to a psychiatric clinic, where a lobotomy was performed. They inserted radioactive particles, into the frontal lobe of his brain. For a year Pride had control over his habit and his appearance improved, but in the end he fell back on drugs.

Death On 26 March 1969, Pride's sister found him dead in his bed. He died at the age of 27, from an accidental overdose of sleeping pills. His death received little, or no publicity. He became part of the 27 Club, among many notable people who died at the same age. Fellow Parnes artists such as Billy Fury, Joe Brown and Georgie Fame stated that Pride had been the most talented singer on Parnes' roster. in a 1994 BBC Radio 4 play about Billy Fury titled, The Sound of Fury, written by Mike Walker.

In 1999, Charles Langley wrote the stage play, Pride With Prejudice, about Pride's tragic life.

On 16 July 2002, a BBC biography series called Jukebox Heroes narrated by Mark Lamarr aired an episode on Pride's life and career.

Discography Studio albums Pride Without Prejudice - Columbia SCX 3369 - 1961

Compilation albums The Sheik of Shake - See for Miles Records - 1992 Slippin 'N' Sliding with Dickie Pride - Rigsby Records RIGCD-7752 The Complete Dickie Pride - Peaksoft PEA009 - 2010 The Sheik of Shake: Expanded Edition - Jasmine Records JASCD1178 - 2023

Compilations featuring Pride Great British Rock & Roll: As Good As It Gets - Disky Communications Europe BV 300 - 2001

Singles "Slippin' And Slidin'" / "Don't Make Me Love You" - Columbia DB 4283 - 1959 "Frantic" / "Primrose Lane" - Columbia DB 4340 - 1959 - UK No. 28 "Fabulous Cure" / "Midnight Oil" - Columbia DB 4296 - 1959 "Betty Betty (Go Steady With Me)" / "No John" - Columbia DB 4403 - 1960 "Bye Bye Blackbird" / "You're Singin' Our Love Song To Somebody Else" - Columbia - DB 4451 - 1960

EP "The Sheik Of Shake" - Columbia - SEG 7937 - 1959