Benjamin Faunce

Benjamin Rice Faunce Jr. (1873–1949) was an American druggist and businessman who created the soft drink Boost! and established the Boost! Company.

Early life Faunce was born in 1873 in Philadelphia, Pennsylvania, to Benjamin Rice Faunce and Clarinda Lockard.

Career Faunce later moved to Riverside, New Jersey where he became a licensed druggist in 1905. He sold remedies he had created such as headache capsules, cough syrup and toothpaste. He dispensed the drink in concentrated form from a soda fountain. Faunce was president of the Boost Company until his death on April 27, 1949.

Personal life He was married to Mable C. Lewis and later Maude F. Faunce and had three sons called B. Paul Faunce, Randle B. Faunce and E. Lester Stockton, Sr. who were employees of the Boost! Company. Faunce's granddaughter Helen Faunce Anderson also worked for the company.