Mark Adams

Mark Adams (born May 14, 1956) is an American college basketball coach who is currently an assistant coach at Ole Miss. He previously served as the coach of the Texas Tech Red Raiders men's basketball team.

Coaching career After playing basketball at South Plains College, Adams transferred to Texas Tech, where he served as a student assistant to head coach Gerald Myers. After graduating from Texas Tech in 1979, Adams landed his first college coaching job at Clarendon College, where he stayed for two seasons and posted 46 victories. Adams would move on to become the head coach at West Texas A&M where he'd guide the Buffaloes to two NCAA Division II tournament appearances and compile an overall record of 108–40. In 1992, Adams accepted the Texas–Pan American job, where in five seasons he recorded a 44–90 record.

After taking time away from coaching to become the owner of the Lubbock Cotton Kings hockey team, Adams would return to basketball coaching in 2004 when he was named the head coach at Howard College.

Adams led Texas Tech to a 27–10 record and the NCAA tournament in his first season at the helm, reaching the Sweet Sixteen where they lost to Duke. In 2022–23, Tech finished the season with a 16–15 record and a ninth-place finish in the Big 12.

On March 5, 2023, Adams was suspended by the university over an alleged "inappropriate, unacceptable, and racially insensitive comment" that he had made to a player the previous week. In an attempt to make the player more receptive to his coaching, Adams "referenced Bible verses about workers, teachers, parents, and slaves serving their masters."

On March 8, 2023, Adams resigned from Texas Tech.

On June 18, 2024, Adams joined Ole Miss' staff as an assistant coach, reuniting with Beard, now the Rebels' head coach.

Head coaching record

NCAA DI

NCAA DII

NJCAA

NAIA