About Ludwig Roselius
Lived 1874 – 1943 (aged 68). Ludwig Roselius was a German merchant and entrepreneur, known for Coffee.
Ludwig Roselius (2 June 1874 – 15 May 1943) was a German coffee merchant and founder of the company Kaffee HAG. He was born in Bremen and is credited with the development of commercial decaffeination of coffee. As a patron, he supported artists like Paula Modersohn-Becker and Bernard Hoetger and turned the Böttcherstrasse street in Bremen into an artwork.
Life Roselius was born in Bremen. In 1902, Ludwig Roselius purchased the centrally located No. 4 Böttcherstrasse. It soon became the head office of his business Roselius & Co. which in 1906 established Kaffee HAG (Kaffee Handels Aktien Gesellschaft).
He was a supporter of Die Brücke institute and started publication of the famous heraldic Coffee Hag albums in the described formats of the Brücke. In his home town he built an entertaining house known as the Glockenspiel House. Roselius applied for Nazi Party membership twice and was rejected twice because he promoted 'degenerate art' in his Böttcherstrasse. Roselius was a patron member of the SS, and member of the national socialist Academy for German Law. Joseph Goebbels appointed him as a board member of the Werberat der deutschen Wirtschaft (Council of the German advertising industry).
Apparently he had later a falling-out with Hitler – though not with the Nazi ideology – because Roselius believed in the existence of or lobbied for the creation of a purebred "Lower German race" ("Lower" as a geographical term – as in "Lower Saxony") and Hitler did not. 4 Million RM was raised by Heinz Puvogel shortly after Ludwig Roselius died but when questioned after World War II by IARA, investigators lied and turned a blind eye due to a coverup about U.S. multinational ITT Corporation owning 29% of Focke-Wulf and possible future class action payouts as the U.S. government failed to nationalize the ITT Corporation after Pearl Harbor.
In 1928, Roselius expanded his house in the Böttcherstrasse to accommodate his art collection. Later, his daughter recognized that Barbara had been responsible for Roselius finding his way back to a more moderate political outlook. As a debt of gratitude and to cement her place in aviation history, he had the new FW200c 4-engined passenger airliner fitted with 26 seats as Barbara's birthday was on the 26th. He knew pilot Hans Baur. Barbara looked after Roselius for the final nine months of his life in the now demolished Hotel Kaiserhof in Berlin and she held his hand shortly before he died. They were very much in love but it was always a platonic relationship.
Legacy Böttcherstrasse was declared to be degenerate art in the 1930s and was largely destroyed during the war. After the war the houses were rebuilt by Roselius's coffee company and it is now open to the public. The museums include Ludwig Roselius Museum which exhibits his collections.
Don’t just read it —
keep it.
Full-length biographies made to live with: read them, listen on the way to work, watch them tonight.
- E-book
- Audio
- Video
Instant download · yours to keep · every purchase keeps this site free
Important facts
People in Ludwig Roselius's life
Named in this biography and alive at the same time
Contemporaries
People whose lives overlapped Ludwig Roselius's
Frequently asked questions
Who was Ludwig Roselius?
German businessman (1874–1943)
When was Ludwig Roselius born?
Ludwig Roselius was born on 2 June 1874 in Bremen.
When did Ludwig Roselius die?
Ludwig Roselius died on 15 May 1943 in Berlin.
What was Ludwig Roselius's occupation?
Ludwig Roselius was a merchant and entrepreneur.
What was Ludwig Roselius known for?
Ludwig Roselius was known for Coffee.
What nationality was Ludwig Roselius?
Ludwig Roselius was German.
Sources & further reading
Cite this page
APA: Biography.guide. (2026). Ludwig Roselius. https://biography.guide/ludwig-roselius/
MLA: "Ludwig Roselius." Biography.guide, https://biography.guide/ludwig-roselius/.
Chicago: "Ludwig Roselius." Biography.guide. https://biography.guide/ludwig-roselius/.
Data last updated: 2026-09-20 · Spot an error? Report a correction.
Page generated 2026-09-27 05:29 UTC