Borja Prado

Francisco de Borja Prado Eulate (born 1956), is a Spanish businessman currently serving as President of Spanish Media company Mediaset España. He has also served as chairman of Endesa.

Early life and education Francisco de Borja Prado Eulate was born in Madrid in 1956, son to businessman and diplomat Manuel Prado y Colón de Carvajal (best known as the administrator of Juan Carlos I), and to María Paloma Eulate y Aznar, Marquise of Zuya after 1993.

He studied at the Colegio Retamar. Chairman of Global Coverage de Mediobanca. Member of the Trilateral Commission and Chairman of the Endesa Foundation. Borja also sits on several Boards of Directors for companies such as Mediaset España Comunicación, S.A. and Enel Iberoamérica, S.R.L.

He has served as Chairman of Endesa, S.A., Chairman of Global Coverage at Mediobanca. A member of the Spanish Group of the Trilateral Commission and Chairman of the Endesa Foundation. Likewise, he sits on other boards such as those of Mediaset España Comunicación, S.A. and Enel Iberoamérica, S.R.L.

In 2016, Prado was appointed as the Chairman of the Spanish Energy Club (Enerclub).

In 2019, Endesa appointed Juan Sánchez-Calero as the new chairman in replacement of Prado.

In 2022, Prado was appointed as the Chairman of Mediaset España in replacement of .

Recognition Tiépolo Award (2012) Doctor Honoris Causa by Alfonso X University (2018)