Werner Haberkorn

Werner Haberkorn (March 12, 1907 – July 1997) was a German-Brazilian engineer, photographer, and businessman. Haberkorn arrived in Brazil as an immigrant in the 1930s, accompanied by his wife Luise. Together with his brother, Geraldo Haberkorn, he founded one of the most important postcard companies in the country, Fotolabor. It produced thousands of postcards throughout the 1940s and 1950s, many of which were widely circulated. Haberkorn body of work allows the visualization of the urban transformation of the city of São Paulo in the mid-20th century.