Sofi Fahrman

Sofi Margareta Fahrman (born July 20, 1979, in Stockholm) is a Swedish journalist and fashion reporter for the Aftonbladet newspaper. She runs and owns the blog Sofis Mode on the Aftonbladets official website, and publishes her own fashion magazine, Sofis mode, as a supplement to the Aftonbladet newspaper each week. Fahrman also runs a blog called Sofis snapshots. Before starting Sofis mode she was a celebrity editor for Aftonbladets celebrity and entertainment magazine Klick!. She currently resides in Stockholm.

Career Fahrman worked for Elle magazine in Sweden for a few years and then went to work for Aftonbladet; In 2011, Sofi along with her sister Frida Fahrman hosted the television show Stylisterna (the stylists) on Kanal 5 Play. The books tell the story about a young fashion blogger who moves to Stockholm and becomes entangled in the high-life of Stureplan. It was even rumoured that the Princess and Fahrman were living together in Fahrman's apartment in New York City, something later denied by Fahrman's own fashion magazine Sofis mode.

Personal life Sofi Fahrman is the older sister of Frida Fahrman, who is also fashion editor and reporter. She is divorced from Dutch businessman Nick Zijlstra and they have a daughter named Lily, born on 18 May 2013.