Noor Pahlavi

Noor Pahlavi (; born April 3, 1992) is an American-Iranian businesswoman, political activist and socialite who is the disputed heir apparent to the headship of the deposed Pahlavi dynasty since 2011. She is the eldest daughter of the exiled crown prince Reza Pahlavi and the granddaughter of Mohammad Reza Pahlavi, the last shah of Iran who was overthrown in the Iranian Revolution in 1979.

Early life and education

Noor Pahlavi was born in Washington, D.C., on April 3, 1992, to Reza Pahlavi and Yasmine Pahlavi . Her father has declared her as his heir, emphasizing his belief "in the inherent equal rights between men and women". before graduating from Georgetown University in 2014, where she obtained a degree in psychology. She attained an MBA from the Columbia Business School in 2020.

Career In 2017, Pahlavi was a director of fundraising and investor relations at a commercial real estate firm. By 2020, she became an advisory board member for the patient capital non-profit investment fund Acumen. In 2022, she started work for the strategic communications consultancy firm Argot Partners, becoming partner in 2024. She is also a principal at the venture capital firm Sofreh Capital,

Pahlavi has been involved with the Phoenix Project of Iran, She has expressed support for the Iran Prosperity Project, in which her father plays a leading role, and offered a vision of Iran "where Persian culture is celebrated rather than washed away … [and] where citizens can love who they want, practice whatever religion they want". In October 2024, she appeared on Jay Ruderman's "All About Change" podcast.

She has also been involved in the activities of the National Union for Democracy in Iran, and took part in the Munich-based convention of the National Cooperation to Save Iran in July, 2025, alongside her father.

Pahlavi is a contributor to Medium.com, where she discusses political issues in both English and Persian. She has also worked as a model, appearing on the covers of Harper's Bazaar Arabia

Personal life and advocacy Pahlavi has advocated for gender equality, and criticized the Iranian government following the death of Mahsa Amini. She has fundraised for Keshet, an organization promoting LGBTQ+ rights in the American Jewish community. Pahlavi and her family live in the United States.