Nir Seroussi

Nir Seroussi is a music executive, songwriter, and producer. He is currently President, Interscope Capitol Miami after serving for several years as Executive Vice President at Interscope Capitol Labels Group (formerly Interscope Geffen A&M Records). He was previously the President of Sony Music U.S. Latin.

Early life and education

Born in Israel, Nir Seroussi moved to the United States to attend to Berklee College of Music in Boston in 1993 where he majored in Music Business/Management and graduated summa cum laude.

Career

Seroussi began his career in music publishing in 1998 at Insignia Music (founded by K.C. Porter ). As General Manager, he headed the company's joint ventures with Universal Music Publishing Group and Famous Music. Seroussi left Insignia Music in 2000 to pursue songwriting full-time. In 2002, he joined EMI Latin as Vice President of Marketing and A&R. He worked as a songwriter, A&R, and marketing executive for Regional Mexican artists Intocable and A.B. Quintanilla III, brother of the late singer Selena.

In 2004, he was named Vice President of Marketing and A&R at Sony BMG US Latin. In 2011, he was appointed Managing Director of Sony Music U.S Latin. Three years later, he was promoted to President. Seroussi signed the following artists to Sony Music U.S. Latin: Bomba Estereo, Fonseca, Farruko, Gente De Zona, Leslie Grace, Maluma, Nicky Jam, Mau y Ricky, Gerardo Ortiz, Ozuna, Paloma Mami, Prince Royce, Wisin and Yandel. In November 2018, he signed the Jenni Rivera Estate under a joint venture between The Orchard and Sony Music Latin. Under Seroussi's direction, Sony Music U.S. Latin ended 2018 as the U.S.'s leading Latin music label, according to Nielsen Music.

In February 2019, Seroussi joined Interscope Geffen A&M Records as Executive Vice President to "sign and develop talent for the company while also working across the entire roster to strengthen artists' global reach." He signed Karol G, Iván Cornejo, Xavi, and Khea. Additionally, he forged partnerships with Natanael Cano’s Los CT label, which includes artists such as Gabito Ballesteros and Delilah, and with RB Music for Grupo Marca Registrada. Seroussi worked closely with Selena Gomez, Kali Uchis, and DJ Snake on Spanish-language projects.

In 2024 Seroussi accepted on behalf of Interscope Records Billboard'''s Hot Latin Songs Label of the Year award, and Billboard ranked Interscope Capitol Labels Group the #3 Latin label of the year. Also in 2024 Seroussi's new Interscope Capitol Miami division signed J Balvin, and in 2025 Seroussi was name Billboard's Latin Power Players Executive of the Year.

In 2025 he became President, Interscope Capitol Miami. Christian Nodal, Conjunto Primavera, Intocable, KHEA, Luis Coronel, Melina León, Olga Tañon, OV7, Ozomatli, Pepe Aguilar, Rey Ruiz, Reik, Ricardo Montaner and Yuridia, among others.

Recognitions + Nir Seroussi Recognition Year !! Publication/Award !! Recognition “Mi Gente” performed by A.B. Quintanilla III y Los Kumbia Kings ft. Ozomatli