Matsuko Deluxe

is a Japanese columnist, essayist, and TV personality. Matsuko is a female persona and stage name assumed by Takahiro Matsui (松井貴博), a cross-dressing gay man. He has been described as plus-sized and gravely-voiced with a sharp tongue. He quit his job in his late twenties and began to live as a hikikomori.

As Matsuko Deluxe In 2000, the writer Usagi Nakamura, familiar with Matsuko's work as an editor and writer, selected Matsuko to be one of people to interview for his book about unconventional women.

The television debut of Matsuko Deluxe came in 2000, on Fuji TV's late-night variety show . In his 2005 book , Matsuko writes that in 2000 his bust/waist/hip measurements were each and his weight was . It was with this unique style as a large drag queen that he began rising in popularity as a talento and writer.

In 2013, Matsuko became part of an advertising campaign for Mister Donut's 10th anniversary of introducing the "Pon de Ring" donut, and has continued being the company's spokesperson through its recipe renewal and Calpis collaboration promotions.

As of 2022, Matsuko is a regular panelist and sometimes host on the Japanese talk shows Goji ni Muchū!, Honma Dekka!? TV, Shirushiru Mishiru, Matsuko & Ariyoshi's Karisome Tenkoku, Jinsei ga Kawaru Ippunkan no Fuka Ii Hanashi, Matsuko no Shiranai Sekai (The World Unknown to Matsuko ), Arita & Matsuko & Man & Woman, and Monday Late Show, and also an often featured guest on the popular comedy Downtown no Gaki no Tsukai ya Arahende!!

Controversies and views In 2010, he became known for his "feud" with many of Japan's female television announcers over their perceived image.

In the same year, Matsuko was critical of then Tokyo Prefectural Governor Shintaro Ishihara's legislation to limit the sales of manga and anime to those under 18, as well as the governor's noted disdain of homosexuality and transvestitism.

In 2012, Matsuko participated in a debate on national pride of Chinese, Korean, and Japanese and when a Korean-Japanese guest claimed "Japanese entertainment is like field baseball, but Korean entertainment is like professional baseball", he replied that K-pop was "nothing but an imitation of American pop music". When a Korean-Japanese participant pointed out Lady Gaga's popularity in Japan was a sign of the weakness of J-pop, Matsuko responded that Japan had welcomed the music of many cultures, including Korean, and said that if K-pop artists did not like Japan the way it is then they did not have to stay. Matsuko's statements caused controversy on the Korean internet.