Jen Boyles

Awards For her work as web editor of City Pages, Boyles won two Society of Professional Journalists Page One Awards for Best Website in 2011 and 2012. She was also creative director for the publication's Mad Men-themed Best Of The Twin Cities issue in 2011, which won an award for Best Issue, Newspaper 50,000+ Circulation.

Marketing Starting in 2012, Boyles transitioned into marketing and advertising starting with the Minneapolis-based agency Olson, where she was content and social strategy director and founded the agency's first Content Lab, which created immersive digital content for brands such as Bauer Hockey, Bissell, Supercuts and Commerce Bank. IZEA Worldwide, and Digiday. Business blog Total Entrepreneurs highlighted her campaign for the vacuum company Bissell, which focused on a photo series of pet owners and their animals to build brand awareness.

In 2018, she founded the digital communications agency and consulting firm JBD, which specializes in social media and digital communications strategy for large and mid-sized corporations. The agency's campaigns have included work for Paisley Park, Marvin Windows, Baker McKenzie, Borden Cheese, Great Clips, Plugrá Butter, M Health Fairview, and Medtronic.

Other work Boyles is part of the house-music DJ duo Bunnymob, which she formed in 2012 with her husband Ian Traas, who is also a former dance music writer.

Personal life Boyles married Traas in 2013; they have a son.