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Hans Lauda

1896 – 1974

Austrian industrialist

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About Hans Lauda

Lived 1896 – 1974 (aged 77). Hans Lauda was an Austrian entrepreneur and jurist.

Hans Lauda (25 March 1896 – 21 January 1974) His father Ernst Lauda worked in hydraulic engineering and bridge construction. Lauda studied at the Theresianum, He was known as "Old Lauda". After the Anschluss, Lauda was removed from his position in the company.

In 1946, Lauda co-founded the Federation of Austrian Industries (IV), and was president of the organisation until 1960. In 1949, he was cited in a New York Times report on the progress of the Marshall Plan. He reported that Austria would employ 20,000 former government officials. He served as chairman of the Association of Industrialists, and in 1951, he proposed a successful bill to freeze wages, to try and counteract inflation in the country. Lauda was also a president of the Austrian Red Cross, Hans was critical of Niki's Formula One ambitions, saying that "A Lauda should be on the economic pages of the newspaper, not the sports pages."

In 1971, Hans and Niki Lauda had an argument, after Hans vetoed funding for Niki to pay for a drive in the 1972 Formula One season with March Engineering. The pair never spoke again.

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Important facts

Birth century
Nationality
Education
Theresianum
Positions held
President
Awards
Knight Commander's Cross of the Order of Merit of the Federal Republic of Germany; Great Golden Medal of Honour for Services to the Republic of Austria

People in Hans Lauda's life

Named in this biography and alive at the same time

Contemporaries

People whose lives overlapped Hans Lauda's

Frequently asked questions

Who was Hans Lauda?

Austrian industrialist (1896–1974)

When was Hans Lauda born?

Hans Lauda was born on 25 March 1896 in Vienna.

When did Hans Lauda die?

Hans Lauda died on 21 January 1974 in Vienna.

What was Hans Lauda's occupation?

Hans Lauda was an entrepreneur and jurist.

What nationality was Hans Lauda?

Hans Lauda was Austrian.

Sources & further reading

· Wikipedia: Hans Lauda

· Wikidata: Q1477929

· DBpedia: Hans Lauda

Cite this page

APA: Biography.guide. (2026). Hans Lauda. https://biography.guide/hans-lauda/

MLA: "Hans Lauda." Biography.guide, https://biography.guide/hans-lauda/.

Chicago: "Hans Lauda." Biography.guide. https://biography.guide/hans-lauda/.

Data last updated: 2026-09-20 · Spot an error? Report a correction.

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