Gustav Rosén

Gustav Rosén (2 April 1876 – 10 December 1942) was a Swedish newspaper owner, journalist, and politician. He went to jail and he was Minister of Defence He began working as a journalist at Västerbottens-Kuriren, a newspaper published in Umeå for northern Swedes in Västerbotten County. Under his leadership it rose to be the largest newspaper in the county. He championed the rights of all classes with his liberal attitude. Rosen came to own the newspaper after thwarting a plot designed to transfer the ownership to his right wing opponents. He took on a difficult task as his party was committed to disarmament and cutting the budget. This placed him in a difficult position squeezed between the military and his political opponents who noted his difficulties.

Rosén was an ambassador for Norrland and wrote to change the perceptions of his fellow Swedes. To illustrate his message he sent apples to the Swedish government and to the newspapers in Gothenburg, Malmö, and Stockholm. He wanted to change their stereotypical view that it was only grass "up there".