Busola Tejumola

Busola Tejumola (born 6 December 1979) is a Nigerian media executive who serves as the Executive Head of General Entertainment Channels at MultiChoice. She is known for her leadership in African television content development, including her work on Big Brother Naija, the Africa Magic Viewers' Choice Awards (AMVCA), and other entertainment productions across the continent.

Education

Tejumola earned a Bachelor of Science degree before obtaining a Master of Science in Management Information Systems from the University of Surrey. She later received a Doctor of Philosophy (PhD) in Management Information Systems from Brunel University London. Her doctoral thesis, Investigation into the Change Management Influences on User Adoption of ERP Systems, was submitted in 2017.

Career

Tejumola joined MultiChoice Nigeria in 2012 as Consumer Insight Manager. In 2014, she was appointed Head of Strategy and Insights before becoming General Manager, Content, in 2017. During her tenure, she led the relaunch of Big Brother Naija, contributing to its emergence as one of Africa's most watched reality television programmes.

In 2018, she became Head of Production, overseeing the production of the Africa Magic Viewers' Choice Awards and other flagship entertainment programmes.

In 2021, Tejumola was appointed Executive Head, Content and West Africa Channels, where she oversaw content strategy and channel management across the region.

In November 2023, she was elected a member of the International Academy of Television Arts and Sciences.

Professional affiliations

Tejumola is a member of the International Academy of Television Arts and Sciences, having been elected in 2023.