Bobby Digital

Bobby Grantley Dixon (11 March 1961 – 22 May 2020), known as Bobby Digital, was a Jamaican reggae and dancehall producer. He was given his nickname "Bobby Digital" because King Jammy, with whom he worked in the mid-1980s, had begun experimenting with digital rhythms at around the same time. He owned the Digital B label, and among the artists with hits on the label are Shabba Ranks and Sizzla. He has influenced reggae artists such as Admiral Tibet.

Biography Dixon was born on 11 March 1961, the third of five children in the Waterhouse district of Kingston. He struck out on his own in 1988, opening the Heatwave studio and forming the Digital B label, and thereafter a successful distribution company. In the 1980s, Dixon helped stylize the computerized phase of Jamaican music, as an accomplished digital engineer.

In the late 1980s and early 1990s, he was the producer for works by Shabba Ranks, Cocoa Tea, Super Cat and Garnett Silk.

In the late 1990s, he began to work with artists such as Morgan Heritage, Sizzla, Anthony B and Richie Spice. He was the producer of Sizzla's Black Woman and Child album of the late 1990s.