Andrés Freire

Andy Freire (Buenos Aires, 14 January 1972) is an entrepreneur, consultant and independent director. He is a co-founder of Officenet (later acquired by Staples) and served as Minister of Modernization, Innovation and Technology of the City of Buenos Aires from 2015 to 2017. He was a managing partner and head of the Southern Cone for the SoftBank Latin America Fund. He is currently linked to Baris, a brand that produces and sells in the United States Patagonian frozen raspberries covered with chocolate, and to Racquet360, a company builder focused on the development of padel in the United States.

Career He began his career at Procter & Gamble. He was a co-founder and director of Officenet, an office supplies distributor that expanded operations in Argentina and Brazil and was acquired by Staples in 2004; in 2011 it adopted the brand of its parent company.

After Officenet, he co-founded Axialent, a global consulting and coaching firm oriented to leadership, team effectiveness and culture, where he served as president and CEO until 2011. In 2013 he joined the founding team of Quasar Ventures, a technology company builder reported by The Next Web at launch.

From that ecosystem and other projects, he co-founded or helped launch startups including Restorando (later acquired by TheFork/Tripadvisor) and Sirena (acquired by Zenvia), as well as Trocafone (a refurbished smartphones marketplace based in Brazil). The acquisition of Restorando by TheFork was announced in 2019, and the purchase of Sirena by Zenvia was reported in 2020.

In investing, he was founding managing partner and Head Southern Cone of the SoftBank Latin America Fund.

Academic and media activity He has delivered classes or talks as a guest at universities such as Stanford, MIT, Harvard, Notre Dame, Wharton and IE (Spain). He contributed as an entrepreneurship specialist on CNN en Español and Telefe Noticias; he participates weekly on FM100 and hosted the TV program Un millón para emprender.

Recognition and affiliations He was selected by the World Economic Forum for its Young Global Leaders community (2008). He has also received other recognitions such as Global Leader for Tomorrow (2000), Latin American Entrepreneur of the Year (Endeavor, 2001) and World Young Business Achiever (2002). He has held roles in organizations such as Endeavor Argentina and YPO Argentina, and in WEF bodies; he was a member of the Harvard Business School Global Advisory Board until 2017.

Publications Pasión por emprender: De la idea a la cruda realidad. Aguilar, 2012. . 50 claves para emprendedores. 2007. . El 5%: El 5% de tu tiempo para cambiar el 100% de la vida de alguien que lo necesita (with Julián Weich). Penguin Random House, 2013. . ¡Libre! El camino del emprendedor como filosofía de vida. Aguilar, 2014. . Argentina emprendedora. Penguin Random House, 2015. .