Alicia Zendejas

Alicia de la Peña, also known as Alicia Zendejas or Alicia Reyes (October 4, 1928 – April 22, 2016) was a Mexican writer, literary critic, essayist, poet and cultural manager. Co-creator, responsible and jury of the Xavier Villaurrutia Award and the Alfonso Reyes International Prize, among other work disseminating the culture of her country.

Biography Alicia Zendejas was born in Mexico City on 4 October 1928. She completed two master's degrees, one in Literature and the other in Plastic Arts at the National Autonomous University of Mexico (UNAM). Between 1953 and 1967, she and her husband directed the Excélsior Gallery, a cultural and gallery space within the facilities of that newspaper. In 1955 the couple created the Xavier Villaurrutia Award with the aim of promoting Spanish-American literature, with the proviso that the work of these artists be published in Mexico.

Within her literary production, she was an essayist, literary critic, prologue writer, researcher and poet. For several decades she conducted the radio capsules "Todo lo que somos está en los libros", dedicated to the promotion of Mexican and Latin American literature, transmitted by Opus 94 of the Mexican Institute of Radio.

She died in Cuernavaca, Morelos, on April 22, 2016.