Trent Shelton

Trent Simmons Shelton (born September 21, 1984) He is the founder and president of a Christian-based non-profit organization, RehabTime. During March 2009, Shelton started making two-minute videos to track his progress of bettering his life and would always end the videos with, "It's RehabTime." He was raised in Fort Worth, Texas, and wanted to become a professional football player when he grew up.

After his football career ended, Shelton built a large audience as a motivational speaker and online creator through videos branded “Rehab Time,” Shelton has framed his message around redefining failure, saying in a CBS News interview that "failure is only when you quit" and that failure is "really feedback". By 2022, Shelton had a following of more than 50 million across platforms.

Shelton is the author of several motivational books, including The Greatest You (2019) and Protect Your Peace: Nine Unapologetic Principles for Thriving in a Chaotic World (2024).