Tony Barrow

Anthony F. J. Barrow (11 May 1936 – 14 May 2016) was an English press officer who worked with the Beatles between 1962 and 1968. He coined the phrase "the Fab Four", first using it in an early press release.

Life Early life In the late 1950s, when teenagers John Lennon and Paul McCartney were putting together their earliest group in one part of Liverpool, Tony Barrow was presenting jazz bands and skiffle-folk groups at local dance halls and clubs across town, in the south Lancashire suburb of Crosby. Educated locally at Merchant Taylors School he later studied languages at Durham University. In 1954, when he was still a 17-year-old sixth-form schoolboy, he landed his first regular freelance writing job as pop-rock record reviewer for the Liverpool Echo, the largest-selling provincial evening newspaper in the UK.

Decca At the beginning of the 1960s, while the Beatles worked in the Hamburg clubs, Barrow moved from Crosby to London to work for the Decca Record Company, where he wrote the liner notes that appeared on the back of LP album covers. From his new London base, he continued to contribute his weekly record column to the Liverpool Echo, and when Liverpool record retailer Brian Epstein signed the Beatles to a management deal at the end of 1961, he contacted Barrow for professional advice. In a 1968 interview, Barrow recounted that Epstein asked him to write a column about the band. Barrow then arranged to get the Beatles an audition with Decca, who rejected them. That led to an informal arrangement whereby Barrow became the Beatles' part-time press-publicity consultant, which involved promoting the launch of the new EMI band from behind a desk at rival London record company Decca. His earliest task for Epstein was to co-ordinate a media publicity campaign to surround the release of the group's first UK single, "Love Me Do", on EMI's Parlophone label in October 1962. He was paid a one-off freelance fee of £20 to compile the Beatles' initial press kit.

NEMS When Epstein promised to double his Decca salary, Barrow left the record company in May 1963 to join Epstein's new artists' management company, NEMS Enterprises, on a full-time basis. Barrow opened Epstein's first London office and, as head of the Press and Public Relations Division, began to promote the careers of not only the Beatles but also Epstein's other artists, such as Cilla Black, Gerry & The Pacemakers, Billy J Kramer with the Dakotas and The Fourmost. In view of his previous employment as a liner-note writer with Decca, it was taken for granted that he would do the same job for the Beatles and Epstein's other acts.

Barrow saw Beatlemania as beginning with the band's appearance on Sunday Night at the London Palladium on 13 October 1963, at which point he no longer had to contact the press but had the press contacting him instead. What started as a one-off damage limitation job grew into an eagerly anticipated annual event.

In 1965 and 1966's, Barrow travelled around the globe with John Lennon, Paul McCartney, George Harrison and Ringo Starr on the Beatles' biggest, most lucrative and most dangerous international concert tours, conducting their massive daily press conferences wherever they were on the road, accompanying them on their very private "summit of the giants" meeting with Elvis Presley at his home in Bel Air, California, and setting up the Fab Four's media interviews and photo shoots when they returned home. One of Barrow's final tasks as the Beatles' Press Officer was to compile and edit the strip-cartoon story booklet which was part of the "Magical Mystery Tour" recording package at the end of 1967.

After the Beatles When the Beatles set up their own self-management operation, Apple Corps, in 1968, the year after Brian Epstein's death, Barrow's job as their publicist became redundant. He left NEMS Enterprises to set up his own independent show business PR consultancy, Tony Barrow International.

By 2007, he had become the last surviving professional writer from the Beatles' original inner circle of business aides and associates, and was continuing to take on selected writing and broadcasting assignments, including some directly linked to his years with the Beatles.

Contrary to newspaper reports that Barrow died at his home in Morecambe, Lancashire, he actually died in the Royal Lancaster Infirmary on 14 May 2016, three days after his 80th birthday.

Books The Making of the Beatles' Magical Mystery Tour (1999) John, Paul, George, Ringo and Me: The Real Beatles Story (2006)