Sandra Campos

Sandra Yvette Campos, commonly referred to as Sandra Campos (born 1973), is an American business executive, and entrepreneur. She is best known for her roles as the former CEO of the fashion brand Diane von Furstenberg and the former CEO and President of PetMed Express. She initially rose to prominence in the fashion and retail industries through her executive positions at Polo Ralph Lauren and Nautica, and later as the Co-President of Global Brands Group. Following her co-founding of brand management firm Cynosure Holdings, she partnered with Selena Gomez to launch the global lifestyle brand "Dream Out Loud".

She is a regular contributor on CNBC, providing commentary on retail trends, consumer behavior, and e-commerce. In 2019, she was included in Latino Leaders Magazine 's "Top 100 Latina Leaders"; and in 2019 was named among the "Top Leaders in Business" by Hispanic Executive. Her mother is from Mexico City and her father is from Zacatecas.

Her family established a tortilla manufacturing business in Texas, where Campos was exposed to commercial operations from an early age. Her mother utilized a specific grade-based financial reward system to motivate her children which influenced Campos's life on the importance of education and financial independence. Initially aspiring to be a fashion designer, she frequently made clothes for her friends and sisters. While in college, Campos made and sold clothes.

Career After moving to New York, Campos began her career in retail buying at J. McLaughlin. Subsequently, she joined Donna Karan, where she played a key role in the launch and market expansion of the contemporary DKNY collection. Over the following decade, Campos held senior management positions for apparel companies including Polo Ralph Lauren, Nautica, and licensed operations for Oscar de la Renta.

In 2009, she transitioned into entrepreneurship by co-founding Cynosure Holdings, a brand management company. Through this venture, she partnered with actress and singer Selena Gomez to launch "Dream Out Loud," a successful lifestyle brand that achieved over $100 million in annual retail sales and included global licenses across fourteen categories including apparel, footwear, and accessories among others.

In 2015, Campos was named Co-President of Women's Apparel at Global Brands Group. In this capacity, she managed brand portfolio which included licensed contemporary labels such as Juicy Couture, Bebe, BCBG, Herve Leger, Buffalo, and Tretorn. She notably engineered the brand revitalization of Juicy Couture.

While serving at Bebe, Campos developed a close professional collaboration and personal friendship with fashion designer Nathan Jenden, who had spent a decade as a central figure at Diane von Furstenberg's brand. When von Furstenberg approached Jenden to return and help revitalize her brand, Jenden invited Campos. The meeting resulted in the dual appointment of Campos as CEO of Diane von Furstenberg's brand and Jenden's return as Chief Design Officer and Vice President of Creative in April 2018. She was also included in Latino Leaders magazine's Top 100 Latina Leaders annually in 2019.

During 2020, she was recognized as a Top Woman in Retail by the Women in Retail Leadership Circle. In 2020, she was also named among the Most Powerful Latinas by the Association of Latino Professionals For America.

In April 2024, Campos was named President and CEO of PetMed Express (PetMeds), a publicly traded online pet pharmacy and healthcare provider. Before her appointment as CEO, she had served on the company's board of directors since May 2023. In 2023, she was recognized at the Frontline Excellence Awards by YOOBIC.