Rosmar Tan

Rosemarie Peñamora Tan-Pamulaklakin (born February 12, 1994), also known as Rosmar, is a Filipino vlogger, entrepreneur, and CEO of the skincare brand Rosmar International. She has also ventured into other businesses, including a pet shop, a samgyupsal restaurant, a massage and parlor business, a thrift store, a fish store, travel agency, concert venue and real estate.

Pamulaklakin is mostly known through her TikTok page, where she has amassed over 22.4 million followers.

Early life and education Pamulaklakin graduated with a bachelor's degree in medical technology from Far Eastern University.

Business career The idea for her skincare company started when she adopted a bulldog with a skin disease. The previous owner of the dog told Pamulaklakin to try using the madre de cacao plant for the dog’s skin condition. She asked her father to gather a lot of leaves from the plant with the intention of selling them online. She then thought of extracting the juice, putting it in a bottle, and selling it for P350. She sold a lot and eventually decided to sell a gallon of it for . Rosmar revealed that her capital for a gallon of her 'Mysterious Madre Cacao' was just 50 pesos. When her business boomed, she was able to earn a day and put up other businesses.

Political career Tan ran for councilor from the 4th district (Sampaloc) in the 2022 Manila local elections under PDP–Laban. However, she lost.

For the 2025 elections, Tan filed her candidacy to run for councilor, this time from the 1st district (western Tondo) as an independent.

Controversy In June 2024, Pamulaklakin, along with Rendon Labador and Marki Tan, was declared persona non-grata in the entire province of Palawan due to their disrespectful behavior, negative publicity, incitement to conflict, and violations of Republic Act No. 10951 (Property and Damage Penalty Adjustment Act), Article 153 of the Revised Penal Code, and Republic Act No. 11313 (Safe Spaces Act).

In 2025, the FDA released public Advisories that Tan's Skin Essentials’ “Premium Niacinamide Soap” and “Mysterious Madre de Cacao Soap” have no valid CPN.

Personal life Pamulaklakin is married with two daughters.

Filmography Television Year Title Role Network Notes 2023 Zero Kilometers away Yayo GMA Network Wish ko lang Rachel