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Roberto de Assis Moreira

b. 1971

Brazilian association football player

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About Roberto de Assis Moreira

Born 1971. Roberto de Assis Moreira is a Brazilian association football player, entrepreneur and sports agent.

Roberto de Assis Moreira (born 10 January 1971), commonly known as Assis, is a Brazilian former footballer who played as a midfielder, and who is also the brother, manager, agent and adviser of footballer Ronaldinho. He is also the owner of Porto Alegre Futebol Clube.

Biography Roberto de Assis Moreira was born 10 January 1971, in Porto Alegre, Brazil. Assis was born to Miguelina de Assis, a cosmetics saleswoman who later became a nurse, and João Moreira a ship welder and former professional player for Cruzeiro-RS. While growing up his family lived in poverty, residing in a wooden house within a favela of Porto Alegre.

Assis grew up around soccer, with his father not only being a former player, but also working as a game day doorman for Gremio while his uncles played as well. Assis was an inspiration for his brother Ronaldinho, nine years his younger, as his talents landed him a position with Gremio's youth team and led to a notable athletic career.

Assis brought his family out of the favela with his first contract, having Gremio pay for a new house in a wealthy neighborhood with a swimming pool. His father drowned in the pool in 1989. Assis was the one to discover his father's body while returning home to celebrate his eighteenth birthday. After this death, Assis had to act as the head of the household, managing his career and later his brother's as well.

His mother went on to remarry another man who died of a heart attack in 2012.

Football career At the age of 16 Assis was already showing potential on Gremio's youth team and would gain the attention of Torino, who would try to steal the player in what would be dubbed 'the Assis Kidnap,' ultimately forcing Gremio to act quickly and sign on Assis by offering his family a sign on bonus of a new house with a swimming pool, where his father would drown.

Assis made a name for himself early on at Gremio, winning three consecutive state titles between 1988 and 1990. Despite this success, and interest for him to play on Brazil's national team in 1992, hardship would again find him as Assis suffered a serious knee injury in 1991, sidelining him for 8 months.

Assis would keep in touch with his brother while he played in Brazil, witnessing Gremio decline numerous offers for Ronaldinho until Assis would negotiate a transfer to Paris Saint-Germain, seen by some as revenge for being sold off to Sion years earlier.

Assis would also be pivotal in the Nike deal which saw his brother join the list of athletes who would be part of the Nike Tiempo shoe line.

Other Roles While Assis agent career was given focus on due to his brother and client, Ronaldinho, he also served the interests of several other players including Rodrigo Gral as president of the Assis Moreira Group. Ronaldinho described his brother in January 2020 as a "brother, father, partner, [and] footballer" while onlookers, like Brazilian footballer Walter Casagrande, claimed Ronaldinho was simply being childish for relying too much on his older brother. Assis's son would go on to join Cruzeiro-RS for a short period in 2014 like Assis's father had previously done.

Legal troubles Assis began having legal troubles in 2003 when he was arrested and sentenced to 5 years and 5 months under a 'semi-open regime' for money laundering.

He would later be fined roughly 1.5 million dollars, alongside his brother, for building a fishing platform along the Guaíba River in a 'heritage-protected' zone. They would ultimately lose their passports for not paying the fine in full.

In March 2020 he was questioned by police in Paraguay, along with his brother and Brazilian businessman Wilmondes Sousa Lira, after the two were alleged to have used fake passports to enter the country while coming for a charity event and book promotion. The brothers would go on to be jailed in Asunción although the fake passport charges would be dropped. The investigation evolve into allegations of the brothers being tied to a money laundering scheme connected to entrepreneur Dalia Lopez, who allegedly gave them the fake passports with help from businessman Wilmondes Sousa Lira, who had been traveling with the two brothers. They would be moved from jail to being placed under house arrest in a hotel, although their appeal to end house arrest would be denied due to them being a flight risk. They would eventually be released with a $110,000 fine for Assis and $90,000 fine for Ronaldinho after spending 5 months in custody.

Career statistics

Honors Grêmio Campeonato Gaúcho: 1988, 1989, 1990 Copa do Brasil: 1989 Sion Swiss Super League: 1997 Swiss Cup: 1995, 1997 Sporting CP Portuguese Super Cup 1995

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Important facts

People in Roberto de Assis Moreira's life

Named in this biography and alive at the same time

Contemporaries

People whose lives overlapped Roberto de Assis Moreira's

Frequently asked questions

Who is Roberto de Assis Moreira?

Brazilian association football player

When was Roberto de Assis Moreira born?

Roberto de Assis Moreira was born on 10 January 1971 in Porto Alegre.

What is Roberto de Assis Moreira's occupation?

Roberto de Assis Moreira is an association football player, entrepreneur and sports agent.

What nationality is Roberto de Assis Moreira?

Roberto de Assis Moreira is Brazilian.

Sources & further reading

· Wikipedia: Roberto de Assis Moreira

· Wikidata: Q723198

· DBpedia: Assis (footballer, born 1971)

Cite this page

APA: Biography.guide. (2026). Roberto de Assis Moreira. https://biography.guide/roberto-de-assis-moreira/

MLA: "Roberto de Assis Moreira." Biography.guide, https://biography.guide/roberto-de-assis-moreira/.

Chicago: "Roberto de Assis Moreira." Biography.guide. https://biography.guide/roberto-de-assis-moreira/.

Data last updated: 2026-09-20 · Spot an error? Report a correction.

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