Nyma Tang

Nyma Tang is an American beauty YouTuber. She gained online popularity in 2017 for her YouTube series The Darkest Shade, in which she reviews the darkest shades of products from different makeup brands and highlights the under-representation of deeper skin tones in the beauty industry.

Early life Tang was born in Ethiopia to South Sudanese parents; her native language is Nuer. She is the oldest of seven sisters and her family moved to the US when she was three years old. She has spoken openly about her experiences of bullying at school due to her skin colour. She started training as a nurse before dropping out at 21 to become a full time beauty vlogger. She uses this series and her platform to help women with darker skin tones find good matches in various makeup products, to educate people about colourism and to lobby cosmetics brands to make more inclusive shade ranges. On her channel, she has also shared her experiences with natural hair.

In 2018, Tang created her own shade of MAC Cosmetics lipstick called 'Nyma Tang'. She has collaborated on sponsored content with brands like Fenty Beauty, Bobbi Brown and Pat McGrath.

Awards YearTitleAwardResult 2018Shorty AwardsBest in Beauty