Lalla Masuda

Mas'uda al-Wizkitiya (; died 1591), known popularly in Morocco as Lala 'Auda and in Western sources as Lalla Masuda, was a Moroccan political figure in the Saadi Dynasty. She is remembered for her humanitarian, charity, political, and development work. of the qasba of Warzazat, Sheikh Abu al-'Abaas Ahmed bin Abdellah al-Wizkiti al-Warzazi, who had a hand in establishing Saadian control over the Sous-Dra'a region. She is considered a waliya, or saint.

Biography Lalla Mas’uda is from the Ait Ouaouzguit tribe, Timbuktu historian ‘Abd ar-Rahman as-Sa‘di argued instead she was a Fulani concubine. She established mosques and Quranic schools, including the Bab Doukkala Mosque. The Lala 'Auda Mosque in Meknes, also carries her name, as does the adjacent Lalla 'Auda Square.

She also set out to improve roads within the kingdom, particularly in rural areas to connect them with urban centers to give them access to essential services, such as healthcare and education.

She also provided administrative counsel to her son Ahmad al-Mansur.

The Marrakshi historian Al-Abbas bin Ibrahim as-Samlali recorded in his encyclopedia Information About the Notables of Marrakesh and Aghmat: