Kenneth S. Norris

Kenneth Stafford Norris (August 11, 1924 – August 16, 1998) was an American marine mammal biologist, conservationist, naturalist, and co-founder of SeaWorld.

Norris did pioneering work on dolphin echolocation. His conservation work included helping establish the University of California Natural Reserve System and work towards passage of the Marine Mammal Protection Act.

Norris, Milton Shedd, David Demott and George Millay co-founded SeaWorld. The four graduates of UCLA originally set out to build an underwater restaurant and marine life show. When the underwater restaurant concept was deemed unfeasible, they scrapped those plans and decided to build a park instead, and SeaWorld San Diego was opened on March 21, 1964.