John C. Mack

John C. Mack is an American artist, writer, and photographer. In 2021, he founded Life Calling, a not-for-profit organization to help people live fulfilled lives in the digital age while retaining humanity and personal autonomy.

Career Early career Mack served as production assistant in Antarctica on the IMAX documentary film The Endurance: Shackleton's Legendary Antarctic Expedition, and began shooting photography thereafter. This is achieved through awareness campaigns, education, art, lectures, and programming.

A Species Between Worlds One project of the Life Calling Initiative was A Species Between Worlds, an interactive immersive exhibition of artworks by Mack in New York City in 2022. A Species Between Worlds is a gamified examination of the intersection of humanity and technology. Mack was inspired by the Pokémon Go craze and YouTube footage which captured a "Pokémon stampede" in Taipei in 2016. A Species Between Worlds uses augmented-reality (AR) artwork from Pokémon GO spliced with Mack's photography. In addition to the anniversary, given the emphasis in the international press on ongoing violence between the state and narcoterrorism, a need existed to depict a more balanced and holistic impression of the country.

Personal life Mack llives in Seville, Spain.