Joel Borg
Swedish PR strategist
About Joel Borg
Born 1983. Joel Borg is a Swedish.
Joel Borg (born 1983 in Sweden) is a Swedish PR strategist.
He co-founded Music magazine Denimzine (1998–2009) at the age of 14 and started working for Swedish booking agency Luger (Live Nation) in 2006. At Luger, Borg was one of the founders for festivals like Way Out West, Where The Action Is and Stockholm Music & Arts. He was also the front spokesperson for these festivals. Joel Borg has worked with artists like Lykke Li, First Aid Kit, Robyn, The Knife, Kanye West, Prince, HAIM, Neil Young, Alicia Keys, M.I.A, Patti Smith, Björk, Bon Iver, OFWGKTA and Kraftwerk.
Since 2014 Borg and his colleague Niklas Lundell runs the PR agency Borg & Lundell, with clients like Zlatan Ibrahimovich. and the label Woah Dad! which is a home to artists like Håkan Hellström.
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Important facts
People in Joel Borg's life
Named in this biography and alive at the same time
Contemporaries
People whose lives overlapped Joel Borg's
Frequently asked questions
Who is Joel Borg?
Swedish PR strategist
When was Joel Borg born?
Joel Borg was born on 1 June 1983.
What nationality is Joel Borg?
Joel Borg is Swedish.
Sources & further reading
Cite this page
APA: Biography.guide. (2026). Joel Borg. https://biography.guide/joel-borg/
MLA: "Joel Borg." Biography.guide, https://biography.guide/joel-borg/.
Chicago: "Joel Borg." Biography.guide. https://biography.guide/joel-borg/.
Data last updated: 2026-09-20 · Spot an error? Report a correction.
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