Jean-Claude Biver

Jean-Claude Biver (; born 20 September 1949) is a Luxembourg-born Swiss watchmaking executive. He previously served as the chief executive officer (CEO) of TAG Heuer. From 2014 until 2018, he was the president of LVMH's watchmaking division until his retirement after 43 years in the industry. Biver has been successful at Hublot, and was previously successful in rejuvenating the Blancpain and Omega brands, both currently owned by Swatch Group. Biver's leadership in the Swiss watch industry has been credited as "single handedly ... saving [the industry] from the quartz movement." In 1980, even prestigious Swiss watch brands had "a proportion of 70% more or less quartz movements in their collection;"

Since 2022, Biver is the chairman of JC Biver, his own luxury watch manufacture based in Givrins, Switzerland, which he launched together with his youngest son Pierre Biver.

Biver is also known for his own exclusive cheese.

Early life and education Biver was born on 20 September 1949 in Luxembourg City, Luxembourg to Jacques Biver (b. 1924), who was the proprietor of a shoe store, and Denise Biver (née Zeien), originally from the Burgundy region in France. He spent his initial years at 2 Rue du Capucins in the old town of Luxembourg City.

At the age of 10, he moved with his family to Switzerland, attending school in Saint Prex. He later studied at Collège des Morges, and earned a degree in business at HEC Lausanne (also known as the Faculty of Business and Economics of the University of Lausanne).

Blancpain Upon return to the Valley de Joux in 1981, Biver and Jacques Piguet purchased the rights to Blancpain, a watchmaker that had gone out of business in the 1970s. The company's thirty-year cooperation with the McLaren motorsport team came to an end in late 2015, after Biver had a falling out with McLaren owner Ron Dennis. TAG Heuer subsequently joined Red Bull Racing, becoming namesake to their Renault engines.

Similarly in 2014, Biver was named as the head of the watches and jewelry division of the LVMH conglomerate managing other brands including TAG Heuer, Zenith, and Hublot. In 2018, Biver announced his resignation as head of the watches and jewelry division of the LVMH for health reasons ending 43 years in the watch industry.

Cheese Every year, Biver produces approximately five tonnes of cheese at his farm in the Swiss Alps. Because of the cheese's exclusivity, Biver refuses payment, offering cheese only to his friends and family, and to particular restaurants of his choosing. He would later remarry to German-born Sandra Biver with whom he had Pierre Biver (born 2000).