Jasmyn Lawson

Jasmyn Lawson (born September 1991) is an American digital media executive. Lawson has been manager of original series at Netflix since 2020. She previously worked for the streamer's Strong Black Lead initiative, and was a culture editor at Giphy.

Early life and education Lawson was raised in Jackson, Michigan. She received her bachelor's degree from Spelman College, where she was a drama major and a film studies minor.

Career Lawson's first position out of college was as a page at NBC.

She left Glow in 2016 to work as a culture editor at Giphy. She developed GIFs relevant to Black culture and used Twitter to inform which ones to create. Maintaining a Twitter presence is central to Lawson's work and she credits Black Twitter with driving cultural trends. That influenced her to advocate for Netflix to pick up licensing rights for programs such as Sister, Sister and Moesha.

Accolades 2020 – The Root 100, Entertainment, The Root 2021 – 30 under 30, Hollywood & Entertainment, Forbes