Hajime Shacho

, known professionally as , is a Japanese YouTuber who, as of March 2019, had the largest number of YouTube channel subscribers in Japan. He is part of the multi-channel network UUUM. He is nicknamed and .

Biography Early life He was born on February 14, 1993, in Tonami, Toyama. He was named because of his parents' desire for him to be .

When he was in middle school and high school, he became vice chairman on his school's student council. He said that at school he was "the type who was always on the edge of the group."

He has enjoyed making videos since high school, when he recorded videos with friends for fun such as "taking underwear off while wearing trousers," etc.

Because he dedicated most of his time to the basketball team, his high school grades were not good, but his girlfriend at the time entered university on recommendation admission (a kind of admission that allows someone to submit a recommendation letter and enter a school without taking an exam). He started studying for about ten hours a day and gained the top score for the mock test in his school. However, his test results on the National Center Test for University Admissions were 150 points lower than the benchmark score, so he went to Shizuoka University, which was not his first choice, following advice from a high school faculty member. After that, having broken up with his girlfriend, he began posting videos he made with his friends during college freshman year on YouTube, thinking, "I'm going to focus on me. "

YouTube In March 2012, he and his university classmate set up his video team "Hajime Company" and started posting videos on YouTube. His first video only had three recorded views.

He appeared in the YouTube Japan television advertisement "Suki na koto de, Ikite iku" in June 2015. Along with this, his full-page ads were posted in Weekly Shōnen Jump and Shibuya 109, and his exposure on media other than YouTube also increased. Shooting commercials interfered with his university studies, so after consideration he decided not to worry about school and focus most of his energy on making videos, saying, "you only live once, so you should make your life interesting"

In February 2017, he opened a fee-based fan site "Hajimeno."

In March 2017, Mizunyan, a webcaster, exposed Hajime Syacho's cheating scandal with Yuka Kinoshita, who also belongs to UUUM. In addition, he was suspected of having a relationship with a female model who stayed overnight at his home. He later resumed his activities on YouTube on 12 May.

In 2017, a female fan stalked him. In the beginning of November, the woman approached Hajime Syacho's house and received a restraining order from the police. In December she was arrested for violating the restraining order after she was caught breaking into his house. The woman was later arrested in February 2018 for stalking another YouTuber.

Influence Besides YouTube, his number of followers on Twitter is fifth largest in Japan and his top record of viewers on TwitCasting is ninth largest.

He often plans activities using his influence, and in 2015 he recruited 740 participants in an event in Yokohama City, Kanazawa Ward. The event broke the Guinness World Record for the largest number of participants in a game of statues.

Additionally, upon request from companies, he frequently posts product review videos and participates in events and campaigns.

Meanwhile, in a video called, "I will study abroad in the United States for 3 years", he posted his home's security camera videos and talked about having to move due to viewers repeatedly coming to his home. Many of his videos, such as "wasting Nivea cream", "suspected cheating", "destruction of golf clubs", and "turning a broken computer into tempura", have been picked up by online news outlets, which results in him being flamed frequently.

He said he puts a message before videos with dangerous content telling viewers not to imitate him, and although such videos are legal, videos judged as too dangerous were later made private.

Appearances TV programmes Zattsu! Kōhaku Senden-bu (25 Dec 2015, NHK G)—Kōhaku Uta Gassen (31 Dec 2015, NHK G) Minna de Tsukuru: Minchan! (5 Jul – 27 Dec 2016, Tokyo MX)

Internet TV 72-Jikan Honne TV (3 Nov 2017, AbemaTV Abema Special) P-Sports ~Mezase, Pokémon Battle Master!~ (24 Jan 2018 –, AbemaTV Ultra Games) – P-Sports Shitennō

Advertisements YouTube "Suki na koto de, Ikite iku" (Jun 2015) The Seven Deadly Sins (Aug 2016)

Voice acting Paper Rabbit Rope – as himself (Lion) (29 Nov 2016, 6 Feb 2017) Dr. Stone (season 2) as Tetsuya Kinomoto

Events Mission: Impossible – Rogue Nation Japan premiere (3 Aug 2015) Tokyo Game Show (2015, 2016 )

Publications Hajime Syacho Photo Book (released 26 Aug 2015, Kodansha) Hajime Syacho Photo Book -Sotsugyō- (released 21 Jul 2016, Kodansha)