Gavin Patterson

Gavin Patterson (born 6 September 1967) is a businessman who was President & Chief Revenue Officer of Salesforce

Early life He was born in Altrincham, Cheshire, on 6 September 1967, and attended schools in Warrington and Yeovil. He graduated from Emmanuel College, Cambridge with a bachelor's degree in chemical engineering.

Career Early career

He was European head of marketing at Procter & Gamble for their Pantene line of hair products. In 2000, he joined the cable company Telewest, managing their television services. In 2004, he moved to BT to be the managing director of their consumer division. He launched BT Vision which provided on-demand TV and subsequently was responsible for their broadband offerings such as the optical fibre service, BT Infinity.

In August 2013, he was ranked as number 26 in the 2013 The Guardian'''s Media 100, his first appearance in the list. In December 2013, Computer Weekly'' ranked him as number 8 in its UKtech50 for 2013 .

He was BT's representative on the Confederation of British Industry (CBI)'s Climate Change Board, 2008-, and joined the World Business Council for Sustainable Development (WBCSD)'s Executive Committee effective 1 January 2015, after the company joined in April 2014.

On 25 October 2018, it was announced that Philip Jansen, the outgoing CEO of Worldpay, would succeed him as CEO of BT, with effect from 1 February 2019, as "a change of leadership was needed".

Fractal Analytics In November 2019, it was announced that Patterson had joined the board of directors for the artificial intelligence company Fractal Analytics.

Elixirr In November 2019, Patterson had joined the board of directors for the Challenger Consultancy Elixirr as non-Executive Chairman.

Other interests He is a fellow of the Marketing Society and a member of the Thirty Club for advertising professionals. He was appointed president of the Advertising Association in 2011. He is a non-executive director of British Airways, a trustee of the British Museum, and is on the board of Cambridge Judge Business School. He is a Non-Executive Director at British Airways, the APAX-backed AI business Fractal, and a Trustee of the British Museum.

Personal life His wife, Karen, is a fashion marketer who worked for Donna Karan.