Florian Brody

Florian Brody is an Austrian/American digital media creator, inventor, writer, public speaker, academic, and global business consultant. He is best known for his contributions to the invention and development of Expanded Books, an early form of E-books, at the Voyager Company, and for his writings and public speaking about digital media innovation and marketing, including TEDx talks in Austria, as well as his 1999 essay "The Medium is the Memory," originally published in MIT Press's The Digital Dialectic: New Essays on New Media, edited by Peter Lunenfeld.

Brody is a certified executive leadership coach, and supports European start-up businesses looking to enter the U.S. market. He served as principal at The Halo Agency from 2013 to 2017.

Career Digital media innovation In the late 1980s and early 1990s, Brody was head of the Expanded Books Project at the Voyager Company and was involved in the development and creation of their "expanded books", originally designed to be read on the then-new Apple PowerBook 100. The books on this original disk were Jurassic Park by Michael Crichton, The Hitchhiker's Guide to the Galaxy by Douglas Adams, and Alice's Adventures in Wonderland by Lewis Carroll. and the US. Vice President of Marketing at Visuvi, Inc., and Vice President of Marketing at Envizio, a company that he co-founded to facilitate technology business transactions. He has also served as Director of Marketing at Amazon.com's search and advertising development subsidiary A9.com, was head of Marketing Communications at YouSendIt (now called Hightail), and served as Director of Business Development at Red Herring Magazine. He studied Computer Linguistics in Vienna, where he grew up, and began his career working at the Cinémathèque Française in Paris, a library with one of the largest archives of films, movie documents and film-related objects in the world.