David Flitcroft
English association football player and manager (born 1974)
About David Flitcroft
Born 1974. David Flitcroft is a British association football player and association football coach.
Rochdale Flitcroft was sent off for a second yellow card in his home league debut at Spotland Stadium, a 2β0 victory over Southend United. He later described Steve Parkin as the best manager he had played under. However, Flitcroft left Rochdale in the summer after the club's directors told him that he needed to impress during a pre-season trial to win a new contract and by the time new manager Alan Buckley was appointed Flitcroft had already decided to leave.
Macclesfield Town Flitcroft signed a two-year contract with Macclesfield Town on 9 July 2003 and was immediately installed as captain at Moss Rose. He played 15 Third Division games for the "Silkmen" before losing his first-team place when John Askey replaced David Moss as manager in October. His contract was cancelled by mutual consent in January 2004.
Bury Flitcroft joined Bury on non-contract terms in February 2004. He scored his first goal for the club in a 4β0 win over Kidderminster Harriers at Gigg Lane on 30 August 2004, though was sent off later in the match after picking up a second yellow card. He was sent off again for two yellow card offences in a 2β0 defeat at Northampton Town on 28 December. He signed a one-year contract in July 2005 after making 40 appearances throughout the 2004β05 season. He played 46 games during the 2005β06 season and was sent off in the FA Cup against Scunthorpe United. He was named as the club's Player of the Year for what the Bury Times described "his wholehearted and consistent displays in the Shakers' engine room". He also won the club's Goal of the Season award for his long-range goal at Darlington on 22 April β his only goal of the campaign. He left Bury, his last professional club as a player, in November 2006 after falling out of favour with manager Chris Casper and admitted it was "a massive wrench" to leave, saying that he had been focusing too much on mentoring youngsters during the 2006β07 season and had neglected his own performances.
Hyde United Flitcroft joined Conference North club Hyde United and made his debut for the "Tigers" in the FA Trophy on 28 November 2006, playing "a superb game" in a 3β0 win at Chasetown. He made his home debut at Ewen Fields on 9 December, picking up an assist for Paul Gedman's equalising goal in a 1β1 draw with Scarborough. He played his final game for the club on 1 January, in a 7β3 victory at Stalybridge Celtic. He played a total of seven games for Hyde, three of which ended in victories.
Return to Rochdale Flitcroft returned to Rochdale as assistant manager to Keith Hill midway through the 2006β07 season. Rochdale lost the 2008 League Two play-off final at Wembley Stadium and Flitcroft later said that "the feeling was that we had let everyone down". Towards the end of the 2008β09 season Flitcroft came on as substitute in the last scheduled game of the season at home to fellow play-off rivals Gillingham. The following season, he started a Football League Trophy game against Bradford City in what proved to be his final match as a professional. After retiring as a player, Flitcroft joined the coaching staff at Rochdale.
Style of play Flitcroft was a tough-tackling midfielder. He was made caretaker-manager of Barnsley after Hill was sacked on 29 December 2012. He said "Hilly getting sacked... really floored me" and that he had intended to leave but Hill persuaded him to stay on as caretaker as the two men remained close friends. After two wins in three games as caretaker manager, The club had come close to appointing Sean O'Driscoll and Terry Butcher but resorted to Flitcroft after those negotiations broke down. Flitcroft brought in striker Jason Scotland, who had secured his release from Ipswich Town, and signed Chris O'Grady on loan from Sheffield Wednesday, who would later be signed permanently for Β£300,000. The "Tykes" reached the quarter-finals of the FA Cup, where they were beaten 5β0 by Manchester City at the City of Manchester Stadium, with Carlos Tevez scoring a hat-trick. Flitcroft guided Barnsley to Championship safety on the final game of the 2012β13 season with a 2β2 draw at Huddersfield Town and stated that it was "Mission Impossible achieved".
In addition to O'Grady, Flitcroft spent Β£250,000 on Dale Jennings from Bayern Munich II in June 2013. Included in his free signings were Lewin Nyatanga, Jean-Yves Mvoto and Marcus Pedersen, whilst Paddy McCourt and Peter Ramage signed on loan. On 30 November 2013, Flitcroft was sacked after a 3β0 home defeat to Birmingham City left Barnsley bottom of the Championship.
Bury Flitcroft was appointed as manager of Bury on 9 December 2013, who were then 20th in League Two. He told the press that his team were too inexperienced and he wanted to bring in "that middle range β that bracket of 25 to 30-year-olds that have been around the game and know the game, but are still dynamic". However, he also acknowledged that the squad was too big and that players would have to leave. In the January transfer window he released five players β Gareth Roberts, Shaun Harrad, Marlon Jackson, Euan Holden and Jessy Reindorf, and renovated the defence by signing Pablo Mills, Robbie McIntyre, James Burke, FrΓ©dΓ©ric Veseli and Jim McNulty. He was named as League Two Manager of the Month for February after overseeing an unbeaten month that gained the club 11 points, including a 4β1 win at Mansfield Town. The club spent Β£100,000 on improving the pitch and dressing rooms, whilst long-distance coach journeys were replaced by flights. He signed Hallam Hope in November, initially on loan, and dismissed questions over the club spending beyond its means. He was nominated for another Manager of the Month for February as the team went the month unbeaten to close the gap to first-place to six points. Flitcroft led Bury to promotion into League One with a 1β0 win over Tranmere Rovers on the final day of the 2014β15 season, securing the third automatic promotion place behind Shrewsbury Town and Burton Albion.
Flitcroft strengthened for the 2015β16 League One campaign by signing strikers Leon Clarke and Tom Pope, midfielders Jacob Mellis and Danny Pugh, as well as defenders Peter Clarke and Reece Brown. Bury went ten league games unbeaten in September and part of October. Bury ended the season in 16th-place. In preparation for the 2016β17 campaign, Flitcroft released six players and brought in a number of new signings, including: Antony Kay, Greg Leigh, Leon Barnett, Neil Danns, Paul Rachubka, Chris Brown and James Vaughan. On 16 November, Flitcroft was sacked after a run of 11 games without a win that coincided with a series of injuries to first-team players such as Tom Pope, Danny Mayor and Nathan Cameron. Gareth Southgate's promotion to England manager left a vacancy for the head coach role of the under-21 team and Flitcroft applied for the position, making into the final four of the interview process, though the job instead went to Aidy Boothroyd.
Swindon Town On 5 June 2017, Flitcroft was appointed as manager of Swindon Town, who had sacked Luke Williams following the club's relegation into League Two. A club statement said that: "David has been given a very competitive budget and will now begin the job of putting a squad together with the aim of competing at the top of League Two." In the summer transfer window he signed goalkeeper Reice Charles-Cook; defenders Olly Lancashire, Ben Purkiss, Chris Robertson and Kyle Knoyle; midfielders James Dunne, Matthew Taylor and Amine Linganzi; and forwards Paul Mullin, Donal McDermott and Kaiyne Woolery. He further strengthened his front line in the January transfer window by bringing in Marc Richards and Keshi Anderson (who was already at the County Ground on loan). The "Robins" were seventh in the table when Flitcroft was appointed as manager at League Two promotion rivals Mansfield Town on 1 March 2018, who paid Swindon a compensation package to secure his release.
Mansfield Town Flitcroft was appointed as Mansfield Town manager on 1 March 2018, following the resignation of Steve Evans. Flitcroft presided over a poor run of form with the "Stags" picking up just three points from his first seven games in charge. The team failed to win a home game at Field Mill in what remained of the 2017β18 season. Though they did go unbeaten in their final five matches home and away they finished three points outside the League Two play-offs in eighth-place. At the end of the season, amidst pressure from fans, Flitcroft promised to build a "promotion winning squad".
Eight players departed, whilst Flitcroft brought in defender Matt Preston and midfielder Neal Bishop on free transfers, whilst spending undisclosed fees to bring in attackers Otis Khan and Craig Davies. The most crucial signing proved to be a loanee however, as Nottingham Forest's Tyler Walker would finish as top-scorer with 26 goals in all competitions. Mansfield went on to finish in fourth-place, winning praise for their entertaining football whilst also keeping 18 clean sheets. Flitcroft was sacked on 14 May 2019, two days after Mansfield lost a penalty shoot-out to Newport County in the play-off semi-finals.
Bolton Wanderers (assistant) On 31 August 2019, Flitcroft was named assistant to new manager Keith Hill at his hometown team, Bolton Wanderers, the duo working together once again after spells together at both Rochdale and Barnsley. On 12 June 2020, Bolton Wanderers confirmed that both men would not be given new contracts after the club's relegation out of League One.
Port Vale (director of football) On 8 February 2021, Flitcroft was appointed as director of football at Port Vale. He had initially applied for the vacant managerial role until club chair Carol Shanahan decided to appoint him instead to manage the club's football operations and to link the board of directors with the first-team. Flitcroft told the press that his targets would be to appoint a manager, improve player recruitment and to ensure the playing squad suffered less injuries. Darrell Clarke was appointed as manager seven days later and the club paid Walsall a compensation fee to sign him. Nine players left the club in the January transfer window, whilst eight signings were made: goalkeeper TomΓ‘Ε‘ HolΓ½ (loan); defenders Connor Hall, Chris Hussey and Sammy Robinson; midfielders Joel Cooper (loan) and Harry Charsley; and strikers Kian Harratt and Ryan Edmondson (both on loan). Vale secured promotion with victory in the 2022 League Two play-off final. He helped to oversee seven permanent signings and six loan singings to prepare the club for League One in the 2022β23 season, whilst six first-team players were moved on.
In April 2023, Shanahan said that "anything that touches the ball is Dave Flitcroft. So, the first-team, the academy and also the pitch, the groundstaff will work for Dave". Darrell Clarke was sacked later in the month following a run of two wins in 18 league games. Clarke's assistant, Andy Crosby, was appointed as the club's new manager. Flitcroft stated that his vision for the club was to utilize a possession-based style of play that would help young players to develop, and then those young players could be sold on and the money made reinvested in the club and playing budget; he believed that Crosby was the best man available that fitted that model in the long-term. Crosby was sacked on 5 February 2024. With fan opinion turning hostile towards Flitcroft, Shanahan published a lengthy open letter on the club website defending Flitcroft and his achievements as Port Vale's director of football. Darren Moore was hired as the club's new manager on a five-and-a-half-year contract, which Moore said was "a testament to the long-term vision of the club". Flitcroft left the club on 21 March 2024.
Style of management Flitcroft has been described as "creative... articulate, engaging and big on lateral thinking", citing Steve Jobs as an influence. He is flexible in his use of formations. He has a reputation for playing attractive football. Younger brother, Steve, played for Accrington Stanley. The brothers ran a property development business with their father, John. He also has run a football academy in Bolton called FC Strikerz, which he set up in 2007 following the death of his father. They have two sons, Billy and Bobby, who are both former Barnsley mascots.
Career statistics Playing
Managerial + Managerial record by team and tenure
!!!!!!!! Barnsley 29 December 2012 30 November 2013
Bury 9 December 2013 16 November 2016
EFL League One Manager of the Month: September 2016
Bury League Two third-place promotion: 2014β15
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Important facts
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Frequently asked questions
Who is David Flitcroft?
English association football player and manager (born 1974)
When was David Flitcroft born?
David Flitcroft was born on 14 January 1974 in Bolton.
What is David Flitcroft's occupation?
David Flitcroft is an association football player and association football coach.
What nationality is David Flitcroft?
David Flitcroft is British.
Sources & further reading
Cite this page
APA: Biography.guide. (2026). David Flitcroft. https://biography.guide/david-flitcroft/
MLA: "David Flitcroft." Biography.guide, https://biography.guide/david-flitcroft/.
Chicago: "David Flitcroft." Biography.guide. https://biography.guide/david-flitcroft/.
Data last updated: 2026-09-20 Β· Spot an error? Report a correction.
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