Charles Haywood

Charles Haywood is an American businessman and far-right blogger and commentator. He founded Mansfield-King, an Indianapolis haircare manufacturer, which he sold in 2020. He subsequently founded a far-right men's organization, the Society for American Civic Renewal. He has predicted the collapse of the United States and described his desire to become a "warlord" of an "armed patronage network". He has also expressed support for the January 6 United States Capitol attack. and practiced mergers and acquisitions law. In 2005, he founded Mansfield-King, an Indianapolis-based manufacturer of shampoos, conditioners, and gels that reported revenues of $34.6 million in 2018 and had a forecast revenue of $50 million in 2020. He sold the company to PLZ Aeroscience Corp in 2020. He has argued that the replacement of the United States government as presently constituted by an authoritarian regime is inevitable. SACR uses a cross-like insignia, described on the website as symbolizing "sword and shield" and rejection of "Modernist philosophies and heresies".

Haywood has praised the January 6 attack on the United States Capitol as an "electoral justice protest".

Haywood's views have been criticized by other right-wing American commentators. In 2022, Rod Dreher described him in The American Conservative as "crazy", writing: "Charles Haywood is so filled with hatred of the Left that he happily claims a Nazi sympathizer as his ally". In 2023, after the publication of the article in The Guardian about SACR, conservative commentator Glenn Beck condemned Haywood as a "false prophet". He described the organization as "extremely disturbing" and said Haywood is "infiltrating everything".

In July 2026, Haywood praised a speech by Thomas Rousseau, a leader of the white supremacist Patriot Front organization, writing on X that "This speech is very good. And this guy is very impressive."

Political funding Haywood's funding of right wing causes is conducted through the Howdy Doody Good Times Foundation, a personal foundation that he directs and serves as its Secretary-Treasury. According to ProPublica, Howdy Doody Good Times Foundation is a recurring funder of SACR, the Claremont Institute, The American Conservative magazine, and American Moment, a junior staff recruiting/training organization that was founded in 2021 with the support of JD Vance.