Andrea Febbraio

Andrea Febbraio is an Italian entrepreneur, writer, professor, and podcaster. Febbraio is the founder of Hypercast, an Italian podcast startup. He is also the creator of the podcast "Ciao Cicci."

As a writer, Febbraio is the co-author of Viral Video: Content is King, Distribution is Queen and Buzz Marketing Nei Social Media, business books in the field of digital marketing and social media. Febbraio is an angel investor and venture capitalist as well as a senior lecturer at SDA Bocconi School of Management and LUISS Business School.

Career

Febbraio began his career working at internet platform and digital media agencies during the dot-com boom in the 1990s. The company was the first buzz marketing platform in Italy and was sold two years later to the Wikio Group, Europe's top blog-ranking service.

Febbraio's expanded his career to encompass that of an educator in 2010. He is a senior lecturer at SDA Bocconi School of Management and LUISS Business School where he teaches M.B.A. students. Social Media Week, I Strategy, and IAB Forum. His investing career is that of an angel investor as well as a partner in the venture capital firm Adriadne Capital.

As a writer, Febbraio has published two books. The first is Buzz Marketing Nei Social Media, a business book about buzz marketing in social media that was published in 2009. In 2014, he co-authored Viral Video: Content is King, Distribution is Queen along with Dario Caiazzo and Umberto Lisiero.