Alice Inoue

Early life and education Inoue was born in San Francisco, California, At the height of her television career, she hosted three television shows and had four major sponsors.

In 2008 she joined forces with Oceanic Time Warner Cable to produce a series of feng shui instructional DVDs based on her signature presentations. Inoue performs work as a life guide under her consultancy Alice Inoue Life Guidance. Honolulu Star-Bulletin, and other Hawaiʻi-based outlets.

Inoue later became a frequent guest commentator on Hawaiʻi television news programs discussing astrology and annual forecasts. She has appeared on KHON2 and Hawaii News Now, where she has been identified as an author, life coach, and professional astrologer of over 25 years.

Happiness U and corporate training In 2013, Inoue expanded her consultancy to include Happiness U, originally described as a school for adults in Honolulu providing guidance on life and personal development.

It was reported at the time that she had provided guidance to approximately 3,000 individuals, including 500 regular clients. The company later shifted its focus toward corporate training, wellbeing programs, and team development initiatives. Inoue developed the Master Your Superpowers personality assessment system, which she applies in corporate leadership and resilience training programs.

Other works

Writing Inoue is an author whose work focuses on personal growth, mindfulness and wellbeing. Her early books include A Loving Guide to These Shifting Times (2008) and Be Happy! It’s Your Choice (2009), followed by additional titles exploring intentional living and self-reflection. She is a contributing author in the national best seller, Wake Up…Live the Life You Love with Passion, a compilation of self-development philosophies by great thinkers such as Deepak Chopra and Wayne Dyer.

In 2019, she released Master Your Superpowers, which introduced a personality framework based on the Chinese Five Elements, later expanded through additional books and training materials used in leadership development and corporate wellbeing programs. Her more recent publications include The Best of Mindful Moments – A Collection of Life Wisdom, Daily Mindful Moments – A Year of Life Wisdom, Master Your Superpowers – The Elemental System for Life and Work (2nd edition),

YouTube and public programming Inoue hosts the YouTube series Following Journeys, which documents the life and professional journeys of Hawaiʻi entrepreneurs and business leaders using their astrological charts as a foundation.

Newspaper columns Over the course of her career, Inoue authored several newspaper columns. These included “Go Ask Alice,” a weekly advice column focused on life guidance and feng shui, which received the Best Editorial Column award from the Hawaiʻi Publishers Association on 15 May 2014. In addition, she authored “A Mindful Moment,” a long-running column published from 2014 to 2024 in MidWeek, which focused on mindfulness, wellbeing, and personal development. thumb Inoue speaking at the opening of the Patsy T. Mink Center for Business & Leadership in Honolulu, HI (2014). Awards and recognition Inoue has been nominated and/or won numerous awards for her writings. She was a finalist for the 2011 Indie Excellence Book Awards in the Mind, Body, Spirit category for her book Be Happy! It's Your Choice. Feng Shui Your Life! was a winner in the 2011 Indie Excellence Book Awards in the Mind, Body, Spirit category and Home and Office Interior Design. Just Ask Alice! was a finalist in the 2012 Indie Excellence Book Awards in the Mind, Body, Spirit category as well as a silver medalist in the Living Now Book Awards.

Inoue received two additional awards for her writing in 2013; the Evergreen Medal for Personal Growth for her book A Loving Guide to These Shifting Times and an Indie Excellence Award in the well-being category for her book Destination Happiness. Her recent book Daily Mindful Moments won the National Indie Excellence Awards in the Inspiration category in 2025.